Wednesday, April 04, 2007
Google AdSense & AdWords
The appearance of thousands of websites will change slightly over the next few days, as the design of Google AdSense units is updated. Not only do the new units look smarter, they have also been optimized to "perform even better for publishers and advertisers"...
One of the most popular ways of monetizing a website, Google AdSense is an easy to set-up income-stream: automatically delivering text, image & video ads that are relevant to your webpage's theme, sharing revenue from each click-thro' to advertisers' sites with you. The "other end" of Google AdSense is AdWords, which enables highly-targeted advertising on the network of sites displaying AdSense & at Google itself. Google AdWords allows you to reach your target market by presenting your adverts next to search results relating to keywords you choose. You can even target Google AdWords so your adverts are only displayed to people living within a defined distance from your business' physical location. Check out our feature on Google Advertising to learn more
